e-Brochures

One day, this email thing is going to take off!
A few years ago, the concept of mass personalization - automatically creating custom content for a large number of individual prospects on demand - was a really good concept. And, like a concept car at an auto show, mass customization was fun to consider, but not likely to be available anytime soon.

Now, it’s a reality! Metzgers has built a mass customization platform for organizations with high-value prospects. Starting with an e-mail or a web form, Metzgers e-brochure engine kicks into action when a prospect clicks a “submit” button. The system automatically creates one of two products:

• A high-resolution e-brochure in PDF format that’s e-mailed to the prospect
• A printed version of the brochure that can be mailed same-day

The brochure is individualized by name, interest and/or need, and the custom parts can include text, images, or entire pages. Better yet, the cost of each brochure is the same, whether we send out one or a hundred daily. To learn more, contact your Metzgers rep or send us a request for additional information.



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