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Personal Wall Decal Printing

Wall decals are a huge trend in interior decorating. 

An alternative to traditional framed art, wall decals can add visual interest to a variety of spaces in your home or business. They're a popular choice because they're inexpensive to print, easy to install, and they remove easily without damaging the surface to which they're applied.

Wall decals can be applied to any surface, even glass walls, textured walls and ceilings.

Use wall decals to create focal features in bedrooms. Add inspirational quotes in your classrooms. Showcase your brand identity in your office space. The possibilities are limited only by your imagination.

Whether you're looking for wall decals for your home or business, Metzgers can print anything you've designed, no matter how large or small it is. We can even design a decal to your specifications.

Explore our Wall Decals board on Pinterest for inspiration, and call us at 419-861-8611 to talk about your ideas.

Follow Metzgers Printing + Mailing's board Wall Decals on Pinterest.

Saddle Stitch Binding vs. Perfect Binding

So you've got a multi-page printed piece, but it's too thick to bind using traditional staples, or you want to create a book-like user experience.

We can help.

There are many ways to bind a printed collateral piece, including saddle stitching and perfect binding.

Saddle Stitching

Saddle stitching is typically used for printed projects containing fewer than 96 pages. This, of course, depends on the thickness of the paper stock used.

A project that's destined for saddle stitching should be laid out so that the pages can be folded and nestled one inside the other. Our layout team will work with your graphic designer to ensure your project meets the right specifications.

After we print your pages, we'll create the folds, arrange the pages, and then use special staples along the crease to bind the pages together.

Saddle stitching is an ideal process for creating:

  • Programs
  • Calendars
  • Booklets
  • Annual reports
  • Newsletters
  • Pamphlets
  • Brochures
  • Catalogs

Perfect Binding

For projects larger than 96 pages, or those that are printed on a heavier stock, we may recommend our perfect binding process to assemble the finished piece. A perfect bound piece looks more like a book than a booklet. It has a defined spine like a paperback book or commercial magazine.

To create a perfect bound project, we print pages front and back and form a single stack. We then take the stack of pages and place it in a special machine that covers the binding edge with glue. After the glue is applied to the binding edge, we attach the cover.

Projects best-suited for perfect binding include:

  • Magazines
  • Phone books
  • Thick catalogs
  • Hardcover books
  • Paperback books
  • Coffee table books

It's important to choose whether your project will be perfect bound or saddle stitched before you begin laying out your work.

Call us at 419-861-8611 to speak with a member of our team about the possibilities.

Blind Embossing

Blind embossing is a classy way to add tactile and visual interest to a printed piece. It's referred to as blind embossing because there is no ink used in this process.

Blind embossing is often used to highlight part of a logo or graphic. It's an ideal technique for a variety of projects including:

  • Folders
  • Report covers
  • Invitations
  • Stationery
  • Business cards
  • Note cards
  • Envelopes

To create a blind emboss, we start by making a die of the graphic we'll be embossing, kind of like a stamp. We put this die in our die cutting machine, and then we run your chosen paper stock through the machine.

This creates a raised imprint on the paper, called a blind emboss.

We can also create a debossed impression, which is a recessed relief, or indentation, of the graphic.

Things to Consider for Blind Embossing

Paper Stock
The paper stock is probably the most important element when it comes to a blind emboss. A lightweight paper won't register the embossing as well as a heavier stock. Smooth, shiny stock can also be a challenge to emboss well. A subtly textured stock with long fibers will yield a deep, crisp embossing. Our embossing experts will help you select the right stock for your blind embossing project.

Graphics
Simple graphics with clean, defined borders work best for blind embossing projects. Think sans serif text or simple logos. For more complex graphics, we may suggest increasing the size to highlight intricate details. Our graphics team can help you customize your graphics for an ideal blind emboss.

Contact us today to discuss how blind embossing can improve your project. Call 419-861-8611 or email us.

Self-Mailer vs Envelope

There's a lot to consider when you're developing a piece for direct mail. What's your primary message? Do you have a secondary message? What action do you want the recipients to take?

The answers to each of these questions will help determine whether you should design your direct mail piece as a self-mailer or as a printed piece to be mailed in an envelope.

You should also consider the response rate you're trying to achieve. Some people believe that an envelope looks more personal, so it will have a higher open rate. Others feel that a self-mailer generates a better response because recipients can see the message and the graphics right away.

Self-mailer

There are a variety of options when it comes to self-mailers. A folded postcard is the simplest example. The fold is secured with a sticker closure and the postage and address are printed on the back of the piece. To open the piece, the recipient simply has to break the seal.

You can also apply this practice to a small, multi-page catalog or coupon booklet. We can even build in a compartment for a flat insert.

And contrary to popular belief, you don't have to send an envelope mailer when you need your audience to send something back to you. We use a process called PFUGO, which stands for Perf Fold Unique Gluing Operation. This process allows us to create a detachable reply postcard or even a detachable reply envelope for RSVPs or donations.

Envelope mailer

Multi-page letters and other content-heavy projects are best suited for envelope mailing. Depending on your project, we can either machine assemble your envelope components or hand-stuff them.

One of the benefits of envelope mailing is the variety of options you have.

  • Envelope color
  • Envelope size
  • Envelope style

With envelope mailing, you can also conduct split testing to determine which envelope style, color and size yields best response rate for a particular project. You can even print graphics on the envelope to garner immediate attention.

Our experienced team will share their field-tested knowledge with you and help you decide whether self-mailers or envelope mailers are best for your direct mail campaign. Call 419-861-8611 to discuss your project today.

Hand Assembly vs. Electronic Assembly

Hand AssemblyA mail piece is often more than a single sheet of paper inside a #10 envelope. Sometimes it's a box of promotional goodies. Other times it's an odd-sized envelope with a catalog and a complimentary tchotchke.

But no matter what you're mailing, Metzgers can assemble it for you with our electronic assembly or hand assembly services.

Electronic Assembly

Electronic assembly, or machine assembly, is best suited for simple mail pieces. Think annual appeal letters, corporate newsletters, and billing statements.

We'll print your pages, fold them for the envelope size, and load them into a machine that stuffs and seals the envelopes automatically.

The maximum thickness for electronically assembled mail is ΒΌ inch, and we can machine envelopes from a 9x12 down to a small, square A2.

Benefits of Electronic Assembly
It's less expensive to assemble mailers electronically, and, in most cases, these mailers also cost less to send through the post office.
If you need to control costs, electronic assembly is the way to go. Our team can help you design your mail piece so that it can be assembled electronically, and we can also offer guidance to avoid additional handling charges at the post office.

Hand Assembly

But sometimes you have more to say than electronic assembly allows for, so we offer hand assembly services, too.
Three-dimensional mail pieces are often directed at a smaller target audience, but they make a huge impact and deliver outstanding ROI.

Types of Hand Assembly Projects

Hand assembly is the best option for thick envelope stuffing and kitting of all kinds.

  • Welcome kits
  • Sample packs
  • Product launch kits
  • Gift boxes
  • Promotional kits
  • DVD or CD mailers

We can even print and build custom boxes and kits for you, and our Mom Squad will fill them with your wares. All you have to do is send us the components.

Give us a call at 419-861-8611 to discuss your direct mail project today.

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Address:

207 Arco Drive

Toledo, OH 43607-2906


Phone: 419.861.8611

Fax: 419.861.3299

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