The holiday season is a special time for connection—whether that’s showing appreciation to customers, thanking employees, or celebrating milestones with partners. It’s also one of the busiest times of year for marketers, which makes it harder than ever to stand out.
The good news? Thoughtful print and promotional materials can help you break through the noise and create moments that people remember long after the decorations come down.
Here are five ways to elevate your holiday marketing with creative print and promo ideas.
1. Send Cards That Feel Personal
A holiday card is one of the simplest ways to show appreciation, but it doesn’t have to be standard. With custom printing, you can create a card that feels like it was made just for your brand—and just for the people who receive it.
Choose designs that reflect your company’s personality, from elegant foil accents and specialty papers to vibrant, full-color prints that pop. Pair them with matching envelopes and branded return labels for a cohesive, professional look.
Want to take it one step further? Add a handwritten message or team signatures inside. That small personal touch can make your greeting feel genuine and heartfelt—something digital messages just can’t replicate.
2. Pair Your Cards with a Thoughtful Gift
Holiday promo items go beyond giveaways—they’re a chance to say thank you in a way that feels meaningful. Whether it’s cozy apparel, branded drinkware, or a custom gift set, the right item can strengthen relationships and keep your brand top-of-mind all year long.
Think about what your audience will actually use. A coffee tumbler for early-morning commuters, a desk calendar for office professionals, or a fleece blanket for a winter giveaway—all offer everyday value while reminding recipients of your appreciation.
Metzgers can help you choose gifts that fit your brand and budget, with personalization options that make each piece feel special.
3. Add a Festive Touch to Your Packaging
If you ship products or gifts during the holidays, your packaging is a prime opportunity to make a strong impression. Custom-printed boxes, branded tissue paper, holiday-themed inserts, and thank-you tags all help transform an ordinary delivery into an experience.
Even small details—like a “Happy Holidays” sticker on the envelope or a printed insert with a discount code—show care and creativity. It’s these little touches that turn one-time buyers into loyal customers.
At Metzgers, we can help you coordinate your print and packaging so every detail feels intentional and on-brand.
4. Share Your Story
The end of the year is a natural time to reflect and connect on a deeper level. Use your printed pieces to tell your story—what your company accomplished this year, how your team grew, or how you supported your community.
Including a brief message of gratitude or a look back at company highlights helps recipients feel connected to your mission. You could feature a “Year in Review” insert in your holiday mailer or print a small brochure to include with client gifts.
When customers and partners feel part of your journey, your relationship goes beyond business—it becomes personal.
5. Start Early for Less Stress
The holidays always seem to arrive faster than expected. Starting early gives you time to design, proof, and print without the last-minute scramble. It also ensures your cards and gifts arrive before everyone’s schedule fills up—or their inboxes overflow.
By planning ahead, you can take advantage of more creative options like specialty finishes, die cuts, or coordinated print-and-promo bundles that elevate your brand presentation.
Our team can guide you through the process, from concept and design to printing, packaging, and fulfillment—so everything arrives polished, professional, and perfectly timed.
Wrap Up the Year with Metzgers
Whether you’re sending Christmas cards, planning employee gifts, or designing festive packaging, Metzgers can help you bring your holiday marketing vision to life.
With decades of experience in print, promo, and fulfillment, we make it easy to create pieces that are meaningful, memorable, and completely on-brand.
Let’s make this holiday season your most impactful one yet.
