Packaging is like the silent hero of brand building, quietly shaping perceptions. While companies hustle with advertising and promos, packaging silently weaves brand identities. In today's competitive market, packaging reigns supreme. It shields the product and wields marketing magic.
While digital marketing has dominated the advertising world in recent years, it's essential not to overlook the power of print. Print marketing can be a refreshing change from the constant bombardment of online ads, emails, and social media posts.
If you're aiming to capture your audience's attention, print materials, like brochures, are the way to go. A gatefold brochure, with its unique folding method creating curiosity and impact, opens like elegant double French doors, unlike standard tri-folds.
Print marketing plays a crucial role in effectively communicating with your current and potential customers. From door hangers, brochures, and catalogs to business cards, direct mail, and postcards, print marketing offers a versatile and effective way to communicate with your customers, fostering a personal connection and building trust.
People love to receive physical mail.
In fact, 70% of people said mail, rather than email, gave them a better impression of the company that sent it. Monthly mailings are an engaging, unique, and thoughtful way to reach new and loyal customers. From stories about your company and special offers to gifts, let the customer get to know and appreciate your business to build trust and loyalty.